Google metrices

The Global Journal of Business, Commerce, Economics and Management Research aims to enhance visibility, accessibility and distribution of scholarly research in our journal. We use Google Metrics and other appropriate website analytics tools to understand how our online content is found and utilised by our researchers, academics, students, professionals and visitors.

These metrics are helpful to understand website traffic, engagement, sources of traffic, geographic reach and the performance of our online content streams. The analysis of these insights will help us to gain insight into how our journal is used, and how our readers interact with the research for which they are published and into other academic content that we have on our website.

Key Areas We Monitor

  • Website Traffic: We monitor general website traffic to understand the number of visitors accessing our journal website and the level of interest in our published content.
  • Geographical Reach: Analytics help us understand the countries and regions from which researchers and readers visit our website, giving us a broader view of the journal's international reach.
  • User Engagement: We review general engagement patterns to understand how visitors interact with journal pages, published articles, author information, submission guidelines, and other resources.
  • Research Visibility: Search-related insights help us understand how readers discover our journal and published research through online search engines and other digital channels.
  • Content Performance: We analyze general trends to identify which journal pages and research topics receive greater attention from visitors. This helps us improve the presentation and accessibility of relevant academic content.
  • Website Experience: The information gathered through analytics helps us identify opportunities to improve website navigation, page structure, accessibility, and the overall experience for our readers and contributors.
  • Continuous Improvement: By understanding general visitor trends and online engagement, we can continue to improve our digital presence and make scholarly information easier for the academic community to find and access.

The data learned from the Google Metrics and website analytics is mostly used as a means of understanding the general usage of the journal, and enhancing its online services. These analytics have no impact on the editorial decision-making, manuscript evaluation or the peer-review process. All manuscripts are still processed in accordance with the editorial policies and peer review of the Journal.

We aim to develop an open and user-friendly research platform for sharing and access to relevant research in business, commerce and economics and management. The Global Journal of Business, Commerce, Economics and Management Research strives to provide quality academic information to broader research communities by ongoing monitoring of our digital outreach and user experience.